MotionPoint的图标

MotionPoint

2017年10月16日

对于营销人员而言,“精益化”有时切中要害


Most marketing teams are outclassed by website translation projects. But they don't have to be, our EVP says.

MotionPoint的图标

MotionPoint

2017年10月16日

Craig Witt
Craig Witt

Many manufacturers use “lean” principles to maximize efficiency and output. This popular do more with less philosophy often impacts a marketing team’s ability to engage global customers online, writes Craig Witt in Manufacturing Business Technology.

That creates a gap that can put brand awareness, customer trust and revenues at risk. But using a turn-key website translation solution can eliminate in-house operational complexity, effort, and wildly reduce costs.

Discover more marketing insights, and actionable advice for website localization projects, in the Manufacturing Business Technology story.

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